Editor John Roper writes that he, other leading figures and even the GGF believe we are in declining industry and even a glut of housebuilding (which he feels is doubtful) will not reverse the trend. So, what to do? Diversify - solar with its feed in tariffs and government subsidies look like where the gold might lay for businesses that can buy the panels in and installers who can turn their existing skills to a market finally set to blossom.
Fight The Fly-Tipper – Free Waste Collection
The scourge of fly-tipping is once again raising its ugly head, writes Sam Davies, FENSA’s technical manager. This industry has it in its power to not be part of the problem, with a free frame collection and recycling service from the organisation.
Make Video The Star Of Your Strategy
Andrew Scott, CEO of Purplex Marketing, explores how dynamic video strategies are transforming fenestration marketing, dramatically boosting visibility and forging deeper connections with today’s digitally savvy customers. From corporate and brand films to personalised messages, Purplex offers a one-day service to produce a range of content for all uses that can be drip-fed to different channels over time.
Fate Sealed As Soon As Sealant Wrongly Applied
Don Waterworth, The Installer’s Technical Expert, again takes issue with installer standards. In this example, they fall way, way below the standards that should be expected and involve trying to ‘hide’ a gap between frame and wall. The installer’s fate was sealed on application – the silicone was always going to shrink to reveal the ‘con’.
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