Editor John Roper writes that he, other leading figures and even the GGF believe we are in declining industry and even a glut of housebuilding (which he feels is doubtful) will not reverse the trend. So, what to do? Diversify - solar with its feed in tariffs and government subsidies look like where the gold might lay for businesses that can buy the panels in and installers who can turn their existing skills to a market finally set to blossom.
Marketing Column – Decline & Fall? Or Pivot To Grow?
The fenestration market is facing structural decline after a short-lived pandemic boom. Andrew Scott, MD of Purplex Marketing, outlines the choices businesses must now make to survive and grow – including going big on marketing and pivoting into other sectors such as solar panels and even green balconies.
RISA Column – Don’t Fight The Law – Mediate Instead
Complaints against tradespeople are on the rise, with window and door fitters among the most commonly targeted professions. RISA offers an expert dispute resolution service that is fast, impartial and legally binding.