It is tempting to open this with: 'Relax guys, Andy's on the case,' but I am not sure that Andy has really got a grip of the problem
The brand and the image
Andrew Scott, CEO of Purplex Marketing, explains why strong branding and thoughtful design are essential to building trust, recognition and long-term business growth
Fixing the install
Rapierstar's Andy Holland highlights how poor fastener selection and application can result in end-user complaints that result in call-backs after the job is complete
Caught in the act
The popularity of garden rooms is leading to a growing number of court disputes says Mustafa Sidki
Call in the girls
Small but important obstacles are putting women off joining the trades.Patricia Gardiner, sales and marketing director for Trade Direct Insurance, discusses why increasing the number of female tradespeople is vital to address skills shortages
It's quality that sells
GAP MD Barry Elmer observes that when markets become uncertain, success often comes down to doing the basics exceptionally well.
Talking Money
With installers and stockists at the sharp end of the market facing squeezed margins and persistently sluggish retail demand, it’s no surprise that most conversations between fabricators and trade customers start with price
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